Analytics tools, like Google Analytics, to help you easily track the sources of your leads. You can also invest in an all-in-one digital marketing platform, like MarketingCloudFX, to easily manage your marketing campaigns. Plus, you can view the sources of your leads, phone calls, web traffic, and more. These marketing tools are essential for helping you easily view and analyze which channels drive the most leads for your business. In addition, you can use lead attribution models to identify the strategies responsible for acquiring leads. We’ll discuss these in more detail in the next section! What are lead attribution models?
Lead attribution models are responsible for determining how to credit leads to specific touchpoints on a user’s journey to becoming a lead. Our team of 450+ digital marketing experts has generated over $3 billion for our clients.What’s the Difference Yahoo Email Address List Between a CRM vs. CDP? By Abby Fields on July 11, 2022 ~ 7 minutes to read Customer data is crucial to build strong relationships that foster brand loyalty and maximize your marketing results.
6 Project Management Tips to Get Things Done By Jessica Bonacci on June 27, 2022 ~ 6 minutes to read This list of six project management tips is sure to help you knock out the projects that drive revenue for your business. Transcript: Kicking off a big project may seem intimidating, especially if you’re in charge of keeping things moving. We’re here to help you knock out those big, scary projects and become a goal-crushing project manager. Goals just so happen to be the subject of our first project management tip. 1. Define your goals Every project needs goals.